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5 Questions to Ask Before Hiring a Pricing Consultancy
5 Questions to Ask Before Hiring a Pricing Consultancy

In this post, we look at some of the questions you should be asking during the selection process to ensure you find a suitable match.

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Philip HuthwaiteJune 8, 2023Pricing Consultant
How to Manage Pricing for a Large Inventory in Uncertain Times
How to Manage Pricing for a Large Inventory in Uncertain Times

The global pandemic is producing "extreme market dynamics". So, what should your prices be doing right now to help your company weather the current uncertain times?

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Philip HuthwaiteJune 8, 2023Inventory Management
8 Tips for Highly Effective Pricing
8 Tips for Highly Effective Pricing

You could become much more effective in your pricing by following these 8 tips.

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Philip HuthwaiteJune 8, 2023Pricing Leadership
Make Better Pricing Decisions Using Big Data
Make Better Pricing Decisions Using Big Data

The secret to increasing profit margins is to harness the data to find the best price for your product.

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Philip HuthwaiteJune 8, 2023
How to Minimise Pricing Errors
How to Minimise Pricing Errors

This article introduces common pricing errors and how to avoid them.

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Philip HuthwaiteJune 8, 2023Pricing Errors
How to Prevent Buyers from Getting Hung up On Price
How to Prevent Buyers from Getting Hung up On Price

Follow these tips on your next sales call to minimize the importance of price while still maintaining a healthy margin.

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Philip HuthwaiteJune 8, 2023Pricing Success, Pricing Manager
6 Pricing Psychological Triggers That Win Sales
6 Pricing Psychological Triggers That Win Sales

Here are 6 pricing psychological triggers you can use for win new customers.

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Philip HuthwaiteJune 8, 2023Sales, Psychology
Price Wars: What are they, and how to avoid them?
Price Wars: What are they, and how to avoid them?

This blog post provides an introduction to price wars, and why it is so important to avoid them.

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Philip HuthwaiteJune 8, 2023Price War
What pricing approach do I need to reach my business objective?
What pricing approach do I need to reach my business objective?

In this article, you can find a brief guideline to the various types of pricing objectives you may have, and how they support the pricing decisions you make.

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Philip HuthwaiteJune 7, 2023Pricing Strategy
How to Manage Pricing and Gain Profits
How to Manage Pricing and Gain Profits

The fastest and most effective way for a company to realise its maximum profit is to get its pricing right.

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Philip HuthwaiteJune 7, 2023Margin Growth, Price Management, Profit Maximisation
What is Competitor Pricing?
What is Competitor Pricing?

In this article, we define competitor pricing and introduce the pros and cons of using competitor pricing to make price decisions in your eCommerce business.

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Philip HuthwaiteOctober 31, 2022Competitor Pricing, Dynamic Pricing, Pricing Strategy
What is Price Elasticity?
What is Price Elasticity?

Price Elasticity is a measure of the relationship between a change in the quantity demanded of a particular good and a change in its price.

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Philip HuthwaiteOctober 12, 2015Price Elasticity, Dynamic Pricing
12 Psychological Pricing Techniques
12 Psychological Pricing Techniques

Consider these twelve factors when crafting a psychological pricing strategy to get the best results.

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Philip HuthwaiteSeptember 12, 2015Pricing Strategy

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